Marketing moves faster than most teams can keep up with.

New technologies, shifting priorities and more insourcing have changed the demands on marketing, but resources rarely follow at the same speed.

That means even the strongest ambitions risk stalling:

Too much on the table, and too few to handle it.

A new plan, but no one with time to drive it.

A market shift, but no skills in place to respond.

That’s where Glue comes in.

Senior capacity on demand

I work as an independent senior profile in brand & marketing stepping directly into teams as a flexible, project-based resource.

Hands-on with:

Brand strategy & brand platforms

Campaign strategy & marketing plans

Content strategy & channel priorities

Shopper & brand activation

Creative concept development

Comms planning & timing

Strategic project management

I create progress without long onboarding bringing strategy and marketing execution together in the daily reality of marketing.

  • For brands & marketing teams

    I step directly into your team when you need:

    Extra capacity to get campaigns, content or plans moving

    Strategic sparring without adding a full-time role

    Someone to turn brand platforms into day-to-day execution

    A senior profile who can create momentum in times of change

  • For agencies & in-house bureaus

    I support your team when you need:

    Strategic planning and brand insights for pitches or projects

    Development of briefs, comms planning and campaign platforms

    Extra brainpower for concept development and activation ideas

    Flexible senior resource without long onboarding

Everyone can need an extra pair of hands

Q8

RAWBITE

L'Oreál

Faxe Kondi

Copenhagen Sprint

European Sperm Bank

Q8 • RAWBITE • L'Oreál • Faxe Kondi • Copenhagen Sprint • European Sperm Bank

20 years of experience

I’m Jonas Ingvardsen. With nearly 20 years of experience and 75+ brands behind me - including Carlsberg, LEGO and Spotify, I know what it takes to get strategies, campaigns and plans out of the deck and into the market.

Most of the time, Glue is a one-man studio.
But when the task calls for it, it becomes Glue & Friends – my trusted network of senior specialists built over two decades. So you get exactly what you need. Nothing more, nothing less.

Ready to get senior capacity on demand?

Let’s talk about how Glue can help your team - interim, freelance or tailor-made.

jonas@glueagency.dk

(+45) 42701980